Portfolio › Outdoor Billboards

Outdoor Billboards

Creating effective outdoor posters, billboards and transit advertising is always a matter of maximising visual impact within the physical size constraints of the medium used ~ and understanding whether it needs to be read at 100kph on a freeway, by traffic stopped at lights, or by people on foot with more time to take in a longer message.

Compelling executions can then be crafted accordingly.

Here are some examples of Rob’s outdoor work to scroll through ~

Cadbury Trebor Mints Softmints Billboard

1. Cadbury Trebor Mints Beer Billboard



Gas and Fuel ~ Billboard

2. Gas and Fuel Star Rated Billboard



Traveller Caravans ~ Brand Billboard




Polkinghornes ~ Brand Billboard

4. Polkinghornes Raising Standards Billboard



Webjet ~ Clicking Fingers Transit Billboard




Webjet ~ Deal Finder Airport Billboard




Webjet ~ Deal Finder Pearls Airport Billboard




MCLA ~ Tullamarine Freeway Billboard




Beech & Douglas ~ Sales Board

9. Beech & Douglas Trendy Slum Sales Board



Cadbury Trebor Mints Extra Strong Billboard

10. Cadbury Trebor Mints Onion Billboard